Your Ultimate Guide To Sending Ecommerce Emails That Get Read

Data gathered by MailChimp has found that only 16% of people will open an ecommerce email, with just over 2% then clicking through to your website.

Making the effort to write engaging, helpful and enjoyable emails will help you to build a strong relationship with your customers — something that is invaluable in a crowded ecommerce market.

If you’re looking to increase opens, click-through rates and conversions for your email campaigns, ask yourself the following questions and put it into action so that your emails actually get read.

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