{"id":320,"date":"2017-01-27T16:58:25","date_gmt":"2017-01-27T13:58:25","guid":{"rendered":"https:\/\/rees46.com\/blog-en\/?p=320"},"modified":"2017-01-27T16:58:25","modified_gmt":"2017-01-27T13:58:25","slug":"build-a-lucrative-online-business-with-prestashop","status":"publish","type":"post","link":"https:\/\/rees46.com\/blog-en\/2017\/01\/27\/build-a-lucrative-online-business-with-prestashop\/","title":{"rendered":"Build a Lucrative Online Business with PrestaShop"},"content":{"rendered":"

Some people call PrestaShop \u201cOpencart\u2019s little brother\u201d or \u201cdifferent platform for creating online stores\u201d, but the facts are self-spoken. Here is a fact \u00a0\u2014 PrestaShop is one of the most actively employed platforms for online business. Here is another fact \u00a0\u2014 <\/span>300,000 successfully operating stores<\/span><\/a> are built on PrestaShop.<\/span><\/p>\n

If these facts sound small to you, here is an infographic \u2014 to see\u2026 at scale:<\/span><\/p>\n

\"\"<\/p>\n

PrestaShop is only the third after Magento and WooCommerce (<\/span><\/i>Host IQ<\/span><\/i><\/a>)<\/span><\/i><\/p>\n

What Makes PrestaShop So Well-demanded<\/span><\/h1>\n

<\/p>\n

Reason #1. Right Targeting<\/span><\/h2>\n

Not to delve into a lot of statistics, let\u2019s shape the answer: PrestaShop is made for aspiring entrepreneurs from the Long Tail. Multiple eye-catching well-designed templates make it choice #1 for gworing businesses moving from Joomla to a more sober CMS.<\/span><\/p>\n

Loot at this \u2014\u00a0isn\u2019t it an eye-candy?<\/span><\/i><\/p>\n

\"\"<\/p>\n

Reason #2. It\u2019s Free<\/span><\/h2>\n

Just as said on their site, it\u2019s free of charge to use because \u2013 \u201c<\/span>We believe everyone should have the ability to start an online store for free.<\/span>\u201d(c). For this obvious reason a lot of growing online businesses prefer PrestaShop to other CMS\u2019s that lack sensible pricing.<\/span><\/p>\n

Reason #3. No Limit in Product Number<\/span><\/h2>\n

Lots of CMS\u2019s can give you a headache with product number limit. Wanna show more products in your catalog \u00a0\u2013 pay more. <\/span><\/p>\n

PrestaShop declares an open policy on product number, which makes it ready for store of any size \u2014 a hypothetical second Amazon can emerge from PrestaShop anytime.<\/span><\/p>\n

Reason #4. Eye-catching Adaptive Design<\/span><\/h2>\n

Mobile-ready is the first requirement for any site these days and is the proverbial marketing pillar. If in 2012 mobile users generated only <\/span>30% of the traffic<\/span><\/a>, this year metrics show a <\/span>gigantic increase in mobile users<\/span><\/a>. <\/span><\/p>\n

Today\u2019s leaders in mobile traffic are: Apparel & Accessories \u2013 +40%, Consumer Electronics \u2013 +40% and Home Appliances \u00a0\u2013 +45%.<\/span><\/p>\n

PrestaShop features adaptive design as one of their main assets \u2013 it becomes obvious the moment you start with their demo. <\/span><\/p>\n

They are right to do so because a flexible appealing template is what will make visitor stick to your site like a fly to honey and what gives you better positioning in search results.<\/span><\/p>\n

Give customization a whirl \u2013 with more than 1900 pre-built templates.<\/span><\/p>\n

\"\"<\/p>\n

Reason #5. Rich Immediate Functionality <\/span><\/h2>\n

While bare OpenCart lists a mind-boggling number of available extensions (and one could argue if it\u2019s an asset at all for the new users), PrestaShop packs up rich functionality for immediate use and needs only a few modules for personal customization.<\/span><\/p>\n

\"\"<\/p>\n

Take a look: sales analytics, order analytics, details on AOV, visits, conversions, SEO-optimization on every level. <\/span><\/p>\n

Need more? Custom user rights for owner, marketer and other employees. Pre-built payment modules.<\/span><\/p>\n

The list goes on. A functionality that rich might sound scary if it weren\u2019t for the next reason.<\/span><\/p>\n

Reason #6. Excellence in Ease of Use<\/span><\/h2>\n

PrestaShop is one of the easiest CMS\u2019s to manage with its easy-to-grok interface (hello, Drupal!). <\/span><\/p>\n

With the visual editor that friendly, every step that is supposed to involve programmer skills is shaped up to be a piece of cake. Here is how set-up Shopping Card rules look like \u2013 with all the fields, tips and switches:<\/span><\/p>\n

<\/p>\n

Reason #7. Ultimate Support <\/span><\/h2>\n

Live and growing multi-language communities have been the strongest reason to draw new users to PrestaShop. It even has a lot of tech evangelists – latest years\u2019 trend – proving it\u2019s on the cutting edge in this field.<\/span><\/p>\n

\"\"<\/p>\n

An important element of PrestaShop\u2019s support is a worldwide network of <\/span>web agency partners<\/span><\/a>. <\/span><\/p>\n

These partners are there to help you asap with any technical issues. Choose the country, field of expertise and you have a complete list of agencies ready for action.<\/span><\/p>\n

\"\"<\/p>\n

Another key element of PrestaShop\u2019s support is the <\/span>company blog<\/span><\/a> that exists since 2007 to train a businessman in each of us.<\/span><\/p>\n

Reason #8. Modules for Efficient Marketing <\/span><\/h2>\n

PrestaShop Marketplace features numerous addons to help your store grow. These are quality work.<\/span><\/p>\n

Among them, <\/span>REES46 Marketing Automation Module<\/span><\/a> stands out as a live link to full automation of marketing & progressive personalization solution for your store.<\/span><\/p>\n

\"\"<\/p>\n

REES46 helps you work up your customers throughout the entire customer lifecycle:<\/b><\/p>\n

    \n
  1. Acquire new leads through targeted display ads in numerous affiliate networks.<\/span><\/li>\n
  2. Convert more visitors into buying customers with personalized product recommendations.<\/span><\/li>\n
  3. Automate your email and push marketing with a broad set of trigger scenarios.<\/span><\/li>\n
  4. Recover abandoning customers with useful remarketing techniques.<\/span><\/li>\n
  5. Induce repeat purchases with marketing emails and web push notifications.<\/span><\/li>\n
  6. Segment your audience based on intelligent built-in algorithms or create custom target groups.<\/span><\/li>\n
  7. Control your every move with comprehensive real-time metrics within a single interface.<\/span><\/li>\n<\/ol>\n

    Installed in one click right from PrestaShop Dashboard, it\u2019s configured in few and ready for superior sales.<\/span><\/p>\n

    \"\"<\/p>\n

    Don\u2019t believe, until you see \u2014 hit the <\/span>step-by-step guide<\/span><\/a> for REES46 Module for PrestaShop v.1.5-1.7. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    Some people call PrestaShop \u201cOpencart\u2019s little brother\u201d or \u201cdifferent platform for creating online stores\u201d, but the facts are self-spoken. Here is a fact \u00a0\u2014 PrestaShop is one of the most actively employed platforms for online business. Here is another fact \u00a0\u2014 300,000 successfully operating stores are built on PrestaShop. If these facts sound small to … Continue reading “Build a Lucrative Online Business with PrestaShop”<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7],"tags":[2,8,73,3],"yoast_head":"\nBuild a Lucrative Online Business with PrestaShop<\/title>\n<meta name=\"description\" content=\"Read article about Build a Lucrative Online Business with PrestaShop by REES46.\" \/>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rees46.com\/blog-en\/2017\/01\/27\/build-a-lucrative-online-business-with-prestashop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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