REES46 Guide

# Data Collection Policy

REES46 Group does not collect your visitor's personal information. REES46 Group only collects and uses technical data relating to visitors browsing navigation to display personalized advertisements.

# Browsing information

To get relevant ads REES46 Group has to be able to single out patterns but never store data that would allow identification of a person (PII). REES46 Group collects data related to the browsing activity through cookies or advertising IDs that store:

  • events related to visitor's activity on our customer's website (such as the number of pages viewed, the products viewed on that website, search queries made on the customer’s website)
  • some information related to the device (device type, operating system, version, locale)
  • non-precise information related to geography to define visitor's city or country (in order to display ads only for products available in visitors city)
  • and events related to the REES46 Group ad serving activity such as the number of ads displayed to the visitor.

REES46 Group does not store and does not use:

  • precise IP information
  • device specific information like Apple IDFA, Google AAID, UDID, MAC
  • any PII (names, phone, address, etc)
  • sensitive information (religion, political opinion, etc)

# Data exchange

REES46 Group does not:

  • sell collected information
  • collect visitor's information during advertising process except for reactions to advertising (click or opt-out)

REES46 Group does cookie matching of our customers' visitors with advertising platforms like DoubleClick to provide relevant advertising to visitors.

REES46 Group does cookie matching only on our customer's eCommerce websites by adding a pixel of the advertising platform.

REES46 Group does not make cookie matching during bid requests or showing ads.