Progressive Personalization in eCommerce
BigData-based personalization remains the choice of retail giants. The reason is obvious – the need for heavy traffic that can create enough data for analysis. For average businesses with the number of daily visits under 30,000, Big Data cannot produce sustainable results.
This special report is created to shed light on Progressive Personalization – a high-precision type of personalization not requiring Big Data. With Progressive Personalization you will be able to add high-precision product recommendations to your store without the need to employ Big Data.