mCommerce Personalization and Product Recommendations
Increase session length, improve the stickiness factor and facilitate purchasing process with smart mobile personalization.
Mobile gadgets have smaller displays in contrast with desktops and laptops. At the same time, they are used much more obsessively and create a perfect means to channels customer's attention into mobile marketing using mobile push notifications. The problem is the mobile environment itself. Mobile notifications only allow 40 to 60 symbols per notification and there’s always a high risk of blocking as the environment tends to be overloaded with information, which is critical for small screens.
Personalization in mobile apps is presented by two main goals:
- Displaying the most relevant information in the product catalog, news feed and special offers.
- Increasing the CTR of push notifications, along with decreasing the churn rate.
REES46 recommendation engine allows to effectively reach both these goals, analysing customer’s behavior, smartly filtering the content and showing most relevant push notifications on time.
Personalization of KupiKupon mobile app tangibly increased in-app sales and decreased the churn rate.
ROI increased by 14%.
Push notification conversion rate increased by 28%.
How it looks like
Personalized push notifications
Product catalog personalization
We connected our store a few months ago. REES46 showed high efficiency and usefulness. It recommends only products customers willing to buy and our revenue grows daily. REES46 team are always online and promptly answer every our question. The tools are helpful and easy to use. Thank you frequent updates and new features!
Not so long ago I was advised to try REES46. Their detailed documentation and friendly tech support helped me quickly integrate my store, so the next day I was able to use their tools. During the free demo period I saw a visible increase in the daily number of orders and made the decision to buy a paid subscription. Right after a month I saw return of all my investments. I can see now that REES46 is a competent company and I’m glad we are working together.
We`re very satisfied with REES46 as it`s very affordable even for SMBs. You can easily manage recommendations, mailouts, audience segments, product recommendation blocks design in your dashboard. Everything is very convenient. Thank you!
I`m currently using REES46 in my online store. It`s so cool when technologies previously available only for corporates are now available for small online stores. I`m sure my customers are pleased to get personalized offers provided by REES46. You pay only a small fee for the services, and customers really start to buy more.
It`s been a year since we started with REES46, and we never had an issue – the product recommendations and trigger emails work fine. Sales improved by 18%. Not bad, huh?
We had everything configured by their skilled tech support team.
I can safely advise REES46 to my e-colleagues.
Great service. Best for such services I ever used. Especially for small stores.
There are so many solutions out there for on-site personalization, but we feel Rees46 has been the best solution for us. Comparable services were either far too expensive to even consider or involved lengthy, complex integration processes. For me, REES46 was the way out. Everybody needs to know how fast and easy their Magento extension is. It’s amazing! The integration literally took 10 clicks and we finally added product recommendations to our store! I was pleasantly surprised with the immediate results we got, so now we’re expanding our personalized product recommendations to our weekly emails, too. We’ll be exploring their cart abandon & browse abandon emails soon and expect very great results. We’re also focusing heavily on mobile this year and plan to use their mobile solution. Overall, this is a great product and I highly recommend it to any business looking for an easy, fast & customizable solution that is guaranteed to increase sales and repeat customer rates.
We’ve been searching for a good recommendation system to integrate with. REES46 looked promising and finally we decided to connect our store - that was three months ago. Since that time we saw a noticeable growth in ARPU and increase in number of items per order. Our website became more dynamic and customer-friendly.
Pichshop was serviced by another company for more than 7 months. We were a little concerned about our expenses and tried to give REES46 a go. To our surprise, REES46 proved to be more flexible in price and settings, and their marketing tools perform exactly as we need them to.
Currently we`re developing a new marketing plan and looking forward to their smart segmentation and product recommendations helping us to personalise our marketing emails.
Really fast and easy integration using API, customizable widgets and mailings! It would took a lot of time to create such service ourselves. So we use REES46 as greatest and free service.
Firstly I have skeptical thoughts about this system, it offers to me some optional blocks left and right, and this should increase my sales, as they promise. But when I saw that the cost of system was a ten times lower than revenue that it can generate for me, I fell in love. It's so rarely to find any product that give you a lot and ask a little. I will integrate this system with every online-store.
I made a conclusion that recommendation systems are effective in stores with small traffic because that shows most relevant products (adjusting to the tastes of user automatically) and it make it on most visible parts of the website. It's like a smart banner, which sells much better than any static block. Sales growth for 26% and 11% are the excellent results, I would advice to everyone to try this system and make their own conclusions.