Tag: push-marketing

Cart Abandonment? Tools to Fix, Cases to Use

Customers abandoning their carts, leaving your store? Reasons may vary, but the fact remains: Baymard Institute’s research shows almost 70% of all carts get abandoned.

Does it mean you have to reconcile to it and keep losing profit? Nobody will judge you for it…but why? When there are simple and effective remarketing tools for recovering lost carts along with those customers? Let us show you the main three—email marketing, web push notifications and dynamic display ads—along with the real use cases, and let you have a change in opinion.

Before we start with the combating techniques, a word of advice to help you nip the problem in the bud.

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Push notification marketing: 4 successful case studies

Modern web and mobile push notifications make marketing in eCommerce even faster and more effective. If you still have doubts about it — take a look at these case studies of successful marketing campaigns, based entirely on push notifications, on a worldwide scale.

Buy Whole Foods Online

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This is a small British food store. The owner caught the right moment and started to use web push notifications as a marketing tool — and his business was highly rewarded for it.

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