The major difference in eCommerce market of 2017 is the technology, that will become more affordable and integrated easily, without relying on big budgets or an in-house technical support.
Tools that were previously exploited by the large corporations, now will become more accessible for small and midsize eCommerce companies.
We have highlighted 7 major trends in eCommerce marketing, that will dominate in 2017. Continue reading “8 Major Trends of eCommerce Marketing in 2017”
Modern web and mobile push notifications make marketing in eCommerce even faster and more effective. If you still have doubts about it — take a look at these case studies of successful marketing campaigns, based entirely on push notifications, on a worldwide scale.
This is a small British food store. The owner caught the right moment and started to use web push notifications as a marketing tool — and his business was highly rewarded for it.
Continue reading “Push notification marketing: 4 successful case studies”