8 Major Trends of eCommerce Marketing in 2017

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The major difference in eCommerce market of 2017 is the technology, that will become more affordable and integrated easily, without relying on big budgets or an in-house technical support.

Tools that were previously exploited by the large corporations, now will become more accessible for small and midsize eCommerce companies.

We have highlighted 7 major trends in eCommerce marketing, that will dominate in 2017. Continue reading “8 Major Trends of eCommerce Marketing in 2017”

Push notification marketing: 4 successful case studies

Modern web and mobile push notifications make marketing in eCommerce even faster and more effective. If you still have doubts about it — take a look at these case studies of successful marketing campaigns, based entirely on push notifications, on a worldwide scale.

Buy Whole Foods Online

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This is a small British food store. The owner caught the right moment and started to use web push notifications as a marketing tool — and his business was highly rewarded for it.

Continue reading “Push notification marketing: 4 successful case studies”